Freelance Media Buyer/Planner

Freelance Media Buyer/Planner

78Madison is looking for a mid-level freelance media planner-buyer who has at least 2 to 3 years' experience; an individual who is able to independently identify the best mix of media channels to deliver an advertising message to a clients' target audience. As well, you will have to have the ability to discuss advertising strategy with clients, analyze and research audience demographics, and deliver proposals that advise on the most effective/efficient media opportunities available for any given client.

Candidate needs should have:

  • Excellent research skills
  • The ability to recognize good opportunities
  • Confidence in negotiating
  • Good team and interpersonal skills
  • An interest in media and people's motivations
  • Strength on both the traditional and digital sides of the business
  • Creative thinking
  • Strong at multi-tasking
  • Comfortable with meeting clients to understand their needs/goals/objectives
  • Presenting proposals to clients
  • Good with numbers (duh) - managing budgets and maintaining advertising spend records
  • Computer literate
  • Able to work under pressure and meet deadlines

As this is a freelance situation, prospect needs to be able to adapt quickly, and immerse themselves into most any given media situation at a moment notice. Additionally, being able to come into 78Madison's offices to meet on occasion with the team is a plus, so local central Florida candidates are preferred.

Interested? Send resume, financial requirements, and any "job conditions" you may require to Joe Bouch, CEO at 78Madison -